Allow User To Click On Advertisement To Unlock Features

Is it reasonable to give a user an option to either purchase the full version or click on an advertisement to unlock a feature in the application. From my understanding, AdMob pays

Solution 1:

You do need to carefully read your agreement with the advertisement provider. For example, I know that Google Adsense would not allow this. I admit this may not apply to AdMob (of whom I have no experience) but for those who find this question some time down the line, read the fine print. Here's the part of Adsense's Terms and Conditions I'm thinking of (Section 5):

You shall not, and shall not authorize or encourage any third party to: (i) directly or indirectly generate queries, Referral Events, or impressions of or clicks on any Ad, Link, Search Result, or Referral Button...

Aside from breaking Terms and Conditions, your users may still not click on them. New study has some interesting numbers to keep in mind...